Catalogue Printing Services Singapore

Posted On November 20, 2011 By admin

Three Things To Need To Do Before You Seek Catalogue Printing Services

Catalogue Printing, like any printing endeavour, requires careful deliberation. Catalogues, also known as pamphlets, booklets and manuals, are possibly the most common forms of sales materials available today.

Why Go For Catalogue Printing

When you’re looking to print out your next marketing collateral, you need to be on guard and cautious enough to thwart any impending dilemma. Surely, you don’t want to commit two errors along the way: waste your financial resources and of course, come up with marketing catalogues that ultimately weaken your branding.

Steps For A Pleasurable Catalogue Printing Experience

So what must you do to have a pleasurable catalog printing experience? Well, you need to prepare. Before you start looking for a printing company, make sure you have everything ready. Here are some things that you need to think through before pushing through the printing process:

Create a concept.

Everything starts with a concept. What would you like to see on that catalog? What’s the theme? What points do you wish to convey through your catalog? These pivotal questions, if answered clearly, can help you formulate a great prototype that is elaborate on meanings.

Delineate the purpose.

What is the catalog for? Do you plan to sell and promote your brand? Do you intend to educate your colleagues? Or do you simply want to provide visuals to your audience? Knowing the purpose of your material is vital mainly because it defines the possible layout. A catalogue meant for presentation is clearly different from a catalogue for sales – the latter has to be more visually appealing and colourful than the first one, which is actually privileged to accentuate numbers and text.

Plan your budget.

Planning the budget is as crucial as the concept and the purpose. Why? Because your financial resources can determine what type of materials you’re going to use and what printing solutions you can have. This aspect enables you to evaluate how much you’re willing to spend without going beyond your means.